The following section on CCPA, Cal. Civ. Code § 1798.100 which is effective January 1, 2020, applies to California residents who have certain rights regarding the personal information (as defined in the CCPA) collected by LeadPrimer. It does not cover personal information not subject to the CCPA rights identified below, such as personal information we collect from our employees or job applicants. Likewise, the CCPA does not extend all the rights identified below to personal information collected from employees, owners, directors, officers, or contractors of businesses in the course of our provision or receipt of business-related services.
DEFINITIONS
"Personal information" or "PI" is information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household.
"Consumer" is a California resident, a natural person who is a California resident for other than a temporary or transitory purposes, or someone who is domiciled in California but is currently outside the State for a temporary or transitory purpose.
"Sale" means selling, renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating orally, in writing, or by electronic or other means, a consumer’s personal information by the LeadPrimer to another business or a third party for monetary or other valuable consideration.
CALIFORNIA RESIDENTS HAVE THE FOLLOWING RIGHTS UNDER CCPA
Right to Opt Out. You have the right, at any time, to direct us to not sell your PI. You can do so on, by taking control of your data by emailing us at privacy@leadprimer.com.
Sale of PI.
Under the CCPA, sale is also broadly defined such that it may include allowing third parties to receive certain information, such as cookies, IP address, and/or browsing behavior, to deliver targeted advertising on the Services or other services.
Categories of PI We Provide and Purposes of the Sale.
We provide the following categories of information to third parties for these purposes: including identifiers, geolocation information, professional or employment related data, and physical characteristics or descriptions.
Purpose of the Sale: We may provide the following categories of personal information to third parties for these purposes:For online targeted advertising purposes: device identifiers (such as browsing history; geolocation information; social media information), and
For sharing with third parties to send you relevant offers and promotions and opportunities, such as when you sign up for an event or to receive more information and provide categories of information to us: identifiers, professional or employment related data (such as your job title or current company), and physical characteristics or descriptions (such as if you provide a picture of yourself).
Right to Know or Right to be Informed. Subject to certain exceptions, you have the right to know what specific pieces of PI LeadPrimer has collected about you in the 12 months preceding your request, along with the categories of sources of that PI, our business or commercial purpose for disclosing your PI, and the categories of third parties with whom we share your PI. You may make this request no more than twice per 12-month period.
Right to Request Deletion.
You have the right to request deletion of the PI LeadPrimer has collected from you, subject to certain exceptions under the CCPA including, without limitation: Complying with LeadPrimer legal or compliance obligations,
Detecting fraudulent behavior or security incidents, and Other reasons that are in connection with our lawful internal uses that are consistent with your relationship with us and the context in which the information was collected.
EXERCISING YOUR RIGHTS UNDER CCPA
You can exercise any of your rights under CCPA by taking control of your data by emailing us at privacy@leadprimer.com.
We will take reasonable steps to verify your identity before responding to a request, which may include the following:
If you are exercising your Right to Delete or a similar right that does not require the disclosure of specific pieces of information about you: If you are writing to us from the email address associated with your LeadPrimer account or transactions that LeadPrimer has on file for you, then to complete the verification process, we will ask you to confirm the action you wish us to take before we proceed (such as confirming you would like us to delete your information).
If you are not writing to us from the email address associated with your LeadPrimer account or the Lead Lists/Dossiers that LeadPrimer has on file for you, then to complete the verification process, we will ask you to provide 3 specific pieces of data that we have on file for you, such as email address you used when creating an account or billing information such as the last 4 digits of the credit card used or the billing address for a Dossier credit/Lead Scoring plan purchase.
If you are exercising your Right to Know or a similar right that does require disclosure of specific pieces of information about you:If you are writing to us from the email address associated with your LeadPrimer account or transactions that LeadPrimer has on file for you, then to complete the verification process, we will ask you to both: 1) confirm the action you wish us to take before we proceed and 2) also provide a statement that you "declare under penalty of perjury that you are the person about whom the Right to Know request has been made."
If you are not writing to us from the email address associated with your LeadPrimer account or the Lead Lists/Dossiers that LeadPrimer has on file for you, then to complete the verification process, we will ask you to both: 1) provide 3 specific pieces of data that we have on file for you, such as email address you used when making a Lead List / Dossier or billing information such as the last 4 digits of the credit card used or the billing address and 2) also provide a statement that you "declare under penalty of perjury that you are the person about whom the Right to Know request has been made."
You are also permitted to designate an authorized agent to submit certain requests on your behalf. In order for an authorized agent to be verified, you must provide the authorized agent with signed, written permission to make such requests or a power of attorney. We may also follow up with you to verify your identity according to the above methods before processing the authorized agent’s request.
If we are not able to successfully verify you according to the above methods, then we will not be able to comply with your request.
LeadPrimer will not discriminate against you if you exercise your rights under CCPA. However, if your request requires us to delete, restrict or not share information, please be advised that this will inhibit some functionality of the Site. Any subsequent interaction with the Site after deletion will require new requests for action on your data.