Welcome to LeadPrimer! By using this Site and the Services, in addition to any Additional Policies applicable to any particular features, Content and functionality of the Services (incorporated into the Terms by reference), offered by LeadPrimer LLC, Users agree to be bound by these Terms.

LEADPRIMER AND LICENSEE AGREE THAT THESE LEADPRIMER LICENSE TERMS AND CONDITIONS (“THE TERMS”) SHALL GOVERN THE RELATIONSHIP BETWEEN THE PARTIES AS TO ANY LEADPRIMER PRODUCTS OR SERVICES PROVIDED OR TO BE PROVIDED TO LICENSEE AS SET FORTH IN A DOCUMENT INCORPORATING THESE TERMS (AN “ORDERING DOCUMENT”). AS TO ANY PARTICULAR ORDERING DOCUMENT, THE ORDERING DOCUMENT, THE SERVICES DEFINITIONS AND SERVICE-SPECIFIC TERMS AND CONDITIONS, AND THESE TERMS TOGETHER CONSTITUTE THE AGREEMENT OF THE PARTIES AND ARE REFERRED TO COLLECTIVELY HEREIN AS THE “AGREEMENT.” IN THE EVENT OF ANY CONFLICT BETWEEN THE ORDERING DOCUMENT AND THESE TERMS, THESE TERMS SHALL PREVAIL UNLESS THE ORDERING DOCUMENT EXPRESSLY PROVIDES THAT IT IS MODIFYING THESE TERMS WITH RESPECT TO SUCH AGREEMENT.

Licensee and LeadPrimer agree as follows:

“LeadPrimer” has the meaning set forth in Section 13.11 below.

“Licensee” means the party to whom LeadPrimer is to provide products or services pursuant to the Ordering Document (whether identified as “licensee”, “customer”, “client” or similar designation in the Ordering Document). If “Licensee” includes more than one legal person, the obligations imposed upon each shall be joint and several. The act of, notice from or to, or signature of any one or more of the persons included within “Licensee” shall be binding on all such persons with respect to all rights and obligations under this Agreement, including but not limited to any renewal, extension, termination, or modification of this Agreement.

LeadPrimer may amend the Terms at any time in its sole discretion by posting a revised version of the Terms. Unless stated otherwise, access to or continued use of the Services after the effective date of any revised Terms constitutes your acceptance of the revised Terms. If We make any material change to these Terms, We will notify Users by posting a notice on Our Site, through the Services, or by other means We deem appropriate.

The following policies and guidelines are incorporated into the Terms by reference.

• LeadPrimer Privacy Policy

1.1 LeadPrimer, directly or through an affiliate, agrees to provide to Licensee the products and/or services set forth in the Ordering Document (the “Services”). The Services may include information (the “Licensed Materials”), access to and/or use of software or other technology (the “LeadPrimer Technology”), or other services including premium support. Specific Services may be defined by and are subject to the Services Definitions and Service-Specific Terms and Conditions included with the Ordering Document. LeadPrimer will make the Services available to the Licensee via password-protected online access accessible by Licensee with usernames and passwords, via an application programmer interface (“API”), or as otherwise mutually agreed by the parties. Subject to the terms and conditions herein, LeadPrimer grants to Licensee a non-exclusive, non-transferrable license to access and use the Services in accordance with this Agreement and during the Term of this Agreement.

1.2 The Services will be provided as they exist and are updated and amended throughout the Term. Information provided as part of any Licensed Materials may be updated on an ongoing basis and provided according to the criteria used to define the scope of the subscribed Services. Licensee understands and acknowledges that the contents of Licensed Materials will change over time as the data is updated, and that at any given time it has a right to access and use the data to which it is subscribed as it exists at that time. Certain portions of the Services may be provided by LeadPrimer’s third party licensors, and LeadPrimer’s ability to provide such information may be subject to the willingness of such licensors to continue to contract with LeadPrimer. Features and functions of the LeadPrimer Technology are provided “as is” and as they may be modified, supplemented, or removed from time to time in LeadPrimer’s sole discretion. LeadPrimer shall have no liability to Licensee for any modification to any Service, provided that the product or service provided substantially conforms to the description in the Ordering Document.

1.3 Ownership. Licensee acknowledges and agrees that, as between Licensee and LeadPrimer, the Licensed Materials, the LeadPrimer Technology, and any related documentation (including, without limitation, the content, layout, functions, design, appearance, trademarks, service marks, copyrights, patents, and other intellectual property comprising the Licensed Materials or LeadPrimer Technology) are the property of LeadPrimer, whether or not they are trademarked, copyrighted, or patented. Licensee acknowledges and agrees that this Agreement does not transfer any ownership, right, title, or interest in the Licensed Materials or LeadPrimer Technology, nor any part thereof, except the limited license provided hereunder, and Licensee expressly disclaims and waives any and all claims to any ownership interest in any such information or materials. This includes, without limitation, any Licensed Materials that Licensee downloads, prints, saves, or incorporates into other materials. Licensee further acknowledges and agrees that the Licensed Materials, in whole or in part, are unique, special, and valuable. Subject to the limited rights expressly granted hereunder, LeadPrimer, its affiliates and/or its licensors reserve all right, title, and interest in and to the Licensed Materials and LeadPrimer Technology, including all related intellectual property rights. No rights are granted to Licensee hereunder other than as expressly set forth herein. All other trademarks, registered trademarks, product names, and company names or logos mentioned in or on the LeadPrimer Technology are the property of their respective owners. Reference to any products, services, processes, or other information, by trade name, trademark, manufacturer, supplier, or otherwise does not constitute or imply endorsement, sponsorship, or recommendation thereof by LeadPrimer nor any endorsement, sponsorship, or recommendation of LeadPrimer by any such person or entity.

1.4 Third Party Applications. “Third Party Applications” means computer software programs and other technology that are provided or made available to Licensee or Authorized Users by third parties, including those with which the LeadPrimer Technology may interoperate, including, for example, Licensee’s CRM, marketing automation software, or sales enablement software, if any. LeadPrimer may make available certain “Integration Tools”, which consist of LeadPrimer Technology designed to allow Licensee to use LeadPrimer Technology and the Licensed Materials in such a way as to interoperate with one or more Third Party Applications. LeadPrimer is not responsible for and does not endorse any Third Party Applications or websites linked to by LeadPrimer Technology. Licensee shall not integrate Licensed Materials into any Third Party Applications for the purpose of allowing persons who are not Authorized Users (defined below) to access or use the Licensed Materials.

1.5 Support. LeadPrimer will provide reasonable assistance and ongoing support to assist Licensee and Authorized Users in accessing the Licensed Materials. LeadPrimer will make its personnel available by email, online chat, or phone for feedback, problem solving, or general questions and will make reasonable efforts to acknowledge support requests within 72 business hours. Premium support services are subject to any service-specific terms and conditions included with the Ordering Document.

A “Licensed Materials Contact” means a lead record regarding an organization, consisting of at a minimum such organization's website URL, that was uploaded to LeadPrimer by the Licensee and made available to Licensee as part of any of the Services.

2.1 Authorized Users. Licensee shall be entitled to designate persons as users of the Services (“Authorized Users”) up to the number of Authorized Users subscribed as stated in the Ordering Document. Each Authorized User will be provided a unique username and password. Licensee shall be responsible for compliance with the terms of this Agreement by all Authorized Users, including, without limitation, the restrictions on use and transfer of Licensed Materials set forth herein. Licensee acknowledges and agrees that Authorized Users must provide LeadPrimer with certain identifying information, including their name and a business email address, and that Authorized Users may be required to accept an end-user license agreement agreeing to LeadPrimer’s privacy policy and representing that they are authorized to access the Services on Licensee’s behalf.

2.2 Qualification of Authorized Users. Licensee shall not designate any person as an Authorized User unless such person is: (a) a natural person and (b) an employee of Licensee. Licensee may designate a non-employee (i.e., an independent contractor) as an Authorized User only with LeadPrimer’s prior permission and provided Licensee takes reasonable steps to ensure such non-employee uses the Services only as permitted under this Agreement. If the employment of any Authorized User that was in effect as of the date such person was designated as an Authorized User terminates, such person’s authorization to access the Services shall be revoked automatically without any further action by LeadPrimer. In the event of a termination as described in the previous sentence, Licensee shall promptly notify LeadPrimer and take all reasonable steps to ensure that such person ceases accessing the Services. Licensee may reassign Authorized User designations in good faith, subject to the foregoing qualification requirements.

2.3 Authorized Uses, Restrictions. Licensee shall not access or use the Services for any purpose except the business-to-business sales, marketing, recruiting, or business development activities of Licensee. Licensee shall not access or use the Licensed Materials for the benefit of or on behalf of any person or entity except Licensee. Subject to Licensee’s compliance with all applicable laws, rules, and regulations, Licensee may use the Services to: (a) view the Licensed Materials; (b) communicate with any Licensed Materials Contact in a manner that relates to such person’s profession, business, or employment; and (c) identify prospective sales opportunities, research Licensee’s existing customers and prospects, and otherwise analyze the Licensed Materials in a manner relating to Licensee’s business-to-business sales, marketing, recruiting, and business development activities. Licensee shall not permit anyone who is not an Authorized User to access or use the Services, including any Licensed Materials or any Authorized User login credentials. Licensee shall not distribute, sublicense, transfer, sell, offer for sale, disclose, or make available any of the Licensed Materials or any part of the Services to any third party. Except through services provided by LeadPrimer or its affiliates or as expressly permitted by LeadPrimer, Licensee shall not: utilize or incorporate any LeadPrimer API credentials into any Third Party Applications or use API access to create or develop audience segmentation outside of services provided by LeadPrimer. Licensee shall not incorporate any portion of the Services or Licensed Materials into Licensee’s own products or services. Upon expiration or termination of this Agreement for any reason, Licensee shall cease accessing the Services and shall cease using the Licensed Materials in any way. Notwithstanding the foregoing, where Licensee has, through using the Licensed Materials in a manner permissible under this Agreement, received responsive communication from a Licensed Materials Contact, Licensee shall not be required to delete such Licensed Materials Contact record upon expiration or termination hereof, and may continue to use such information in a manner otherwise consistent with this Agreement. Licensee is solely responsible for any communications between Licensee or any Authorized User and any Licensed Materials Contact. Licensee shall not use the Services to determine a consumer’s eligibility for (a) credit or insurance for personal, family or household purposes, (b) employment or (c) a government license or benefit or (d) any other purpose governed by the Fair Credit Reporting Act.

2.4 Permitted Use of LeadPrimer Technology, Restrictions. Licensee is permitted to use the LeadPrimer Technology solely for the purpose of accessing and using the Licensed Materials as permitted by this Agreement. Licensee will not (a) reverse assemble, reverse engineer, decompile, or otherwise attempt to derive source code from any of the LeadPrimer Technology; (b) reproduce, modify, create, or prepare derivative works of any of the LeadPrimer Technology or related documentation; (c) distribute or display any of the LeadPrimer Technology or related documentation other than to Authorized Users; (d) share, sell, rent, or lease or otherwise distribute access to the LeadPrimer Technology, or use the LeadPrimer Technology to operate any timesharing, service bureau, or similar business; (e) create any security interest in the LeadPrimer Technology; (f) alter, destroy, or otherwise remove any proprietary notices or labels on or embedded within or on the LeadPrimer Technology or related documentation; (g) disclose the results of any LeadPrimer Technology or program benchmark tests to any third parties without LeadPrimer’s prior written consent; (h) employ any measure intended to circumvent limitations to purchased credits or Authorized Users; or (i) use automated means, such as bots or crawlers, to access any LeadPrimer Technology or extract information therefrom (except such means as are included within the LeadPrimer Technology, such as Integration Tools, or such other means as are expressly approved in advance in writing by LeadPrimer). Licensee may use LeadPrimer Technology only in accordance with this Agreement and not for the benefit of any third party, except with LeadPrimer’s express prior written permission.

2.5 Limitations on Use of the Services. Licensee shall use the Services in a responsible and professional manner consistent with the intended and permissible uses herein and consistent with standard industry practice. Licensee shall not override or circumvent, or attempt to override or circumvent, any security feature, control, or use limits of the LeadPrimer Technology. Licensee will not use the Licensed Materials or LeadPrimer Technology for commercial purposes not permitted under this Agreement and shall not designate any person as an Authorized User if Licensee has reason to believe such person is likely to use the Services on behalf of a third party or otherwise in violation of this Agreement. LeadPrimer may use technological means to place reasonable use limits to prohibit excessive use, including excessive downloads or screen views that indicate a violation of this Agreement, such as sharing with third parties or attempting to circumvent limitations to purchased credits (if applicable). If Licensee’s access to the Services is limited under this paragraph, it may request that the limit be removed, and LeadPrimer may remove or modify a particular limitation if it determines in its sole and absolute discretion that the proposed use by Licensee is in good faith and otherwise consistent with this Agreement.

2.6 Licensee Data. Licensee is solely responsible for all data, graphics, images, files, information, text, voice content, recordings, and other content and materials that are collected, uploaded, posted, delivered, provided, or otherwise transmitted or stored by Licensee in connection with Licensee’s use of the Services (collectively, “Licensee Data”), and Licensee represents and warrants that it has all rights and authority necessary to provide Licensee Data to LeadPrimer without violation of any third party rights, including without limitation, any privacy rights, publicity rights, copyrights, trademarks, contract rights, or any other intellectual property or proprietary rights. Licensee shall be solely responsible for making any required notices (including without limitation any privacy notices required by applicable local, state, federal, and international laws and regulations) and for obtaining any required consents sufficient to authorize LeadPrimer’s performance of its obligations and exercise of its rights as set forth in this Agreement.

2.7 Unauthorized Access and Use. In the event LeadPrimer has a reasonable belief that Licensee or any Authorized User is engaged in or facilitated any unauthorized access or use of the Licensed Materials or LeadPrimer Technology in violation of this Agreement, LeadPrimer, in its sole discretion, may immediately suspend Licensee’s access to the Licensed Materials and/or LeadPrimer Technology until such violation is resolved to LeadPrimer’s reasonable satisfaction. LeadPrimer will have no liability to Licensee for such period of suspension and a suspension shall have no effect on the Term of this Agreement nor on Licensee’s obligation to pay the Subscription Fee.

3.1 Term. The Initial Term of the Agreement is that which is set forth in the Ordering Document (together with any period of extension under Section 3.2 hereof, the “Term”). The Agreement is not cancellable and shall remain in effect until it expires or is earlier terminated according to its terms.

3.2 Termination. Either party may terminate this Agreement immediately, without further obligation to the other party, in the event of a material breach of this Agreement by the other party that is not remedied within twenty-one (21) days after the breaching party’s receipt of written notice of such breach. The parties may terminate this Agreement at any time upon their mutual Agreement.

3.3 Effect of Termination.

3.3.1 Expiration or Termination for any Reason. Upon expiration or termination of this Agreement for any reason, Licensee acknowledges and agrees that its access to the Services may be automatically terminated, all passwords and individual accounts removed, and all information that has been uploaded into LeadPrimer’s systems by Licensee destroyed.

3.3.2 Termination by LeadPrimer. If this Agreement is terminated by LeadPrimer due to an uncured material breach by Licensee, all Subscription Fees payable to be paid to LeadPrimer for the remainder of the then-current Term shall be immediately due and payable to LeadPrimer, and Licensee shall promptly remit all such fees to LeadPrimer.

3.3.3. Termination by Licensee. If this Agreement is terminated by Licensee due to an uncured material breach by LeadPrimer, LeadPrimer shall promptly refund the pro-rata amount of any pre-paid Subscription Fees attributable to periods after the date of such termination.

4.1 Licensee shall pay all fees stated in the Ordering Document and any other fees applicable to its subscription to Services as provided hereunder or credits purchased to use Services as provided hereunder (collectively, the “Subscription Fee”). All Subscription Fees are due upon execution of the Ordering Document, or notice of a deemed subscription as provided herein, and payable on the terms set forth therein. If no payment schedule is specified for any Subscription Fees, the entire amount shall be payable within 30 days of LeadPrimer’s transmission to Licensee of an appropriate invoice. All amounts payable by Licensee under this Agreement will be paid to LeadPrimer without setoff or counterclaim, and without any deduction or withholding. LeadPrimer’s acceptance of partial payment or any payment of less than the full amount payable at any given time shall not constitute a waiver or release of LeadPrimer’s right to unpaid amounts.

4.2 If Licensee fails to timely make any payment of Subscription Fees, LeadPrimer may, in its sole discretion, take any or all of the following actions: (a) restrict or suspend Licensee’s access to the Licensed Materials until all past-due payments are made, (b) terminate this Agreement, or (c) accelerate the payment of Subscription Fees such that all unpaid Subscription Fees shall be immediately payable. LeadPrimer shall have the right to charge interest at the rate of 1.5% per month (or, if less, the highest rate permitted by law) on any late payments. Restriction or suspension of Licensee’s online access to the Licensed Materials during period of non-payment shall have no effect on the Term of this Agreement nor on Licensee’s obligation to pay the Subscription Fee.

4.3 Licensee is responsible for any applicable taxes, including, without limitation, any sales, use, levies, duties, or any value added or similar taxes payable with respect to Licensee’s subscription and assessable by any local, state, provincial, federal, or foreign jurisdiction. Unless expressly specified otherwise in the Ordering Document, all fees, rates, and estimates exclude sales taxes. If LeadPrimer believes any such tax applies to Licensee’s subscription and LeadPrimer has a duty to collect and remit such tax, the same may be set forth on an invoice to Licensee unless Licensee provides LeadPrimer with a valid tax exemption certificate, direct pay permit, or multi-state use certificate, and shall be paid by Licensee immediately or as provided in such invoice. Licensee shall indemnify, defend, and hold harmless LeadPrimer and its officers, directors, employees, shareholders, agents, partners, successors, and permitted assigns against any and all actual or threatened claims, actions, or proceedings of any taxing authority arising from or related to the failure to pay taxes owed by Licensee, except to the extent that any such claims, action, or proceeding is directly caused by a failure of LeadPrimer to remit amounts collected for such purpose from Licensee. LeadPrimer is solely responsible for taxes based upon LeadPrimer’s net income, assets, payroll, property, and employees.

5.1 Licensee acknowledges and agrees that LeadPrimer will operate in accordance with its published Privacy Policy (available at /privacy_policy/ or as LeadPrimer may otherwise indicate), which is incorporated herein by reference.

5.2 "Confidential Information" of a party means such party's (or its affiliate's): inventions, discoveries, improvements, and copyrightable material not yet patented, published, or copyrighted; special processes and methods, whether for production purposes or otherwise, and special apparatus and equipment not generally available or known to the public; current engineering research, development, design projects, research and development data, technical specifications, plans, drawings and sketches; business information such as product costs, vendor and customer lists, lists of approved components and sources, price lists, production schedules, business plans, and sales and profit or loss information not yet announced or not disclosed in any other way to the public; and any other information or knowledge not generally available to the public. "Confidential Information" does not include the Licensed Materials (which are subject to other restrictions under this Agreement) nor otherwise include business contact or firmographic information regarding third parties. All business terms of this Agreement, including, but not limited to, pricing and access, shall be considered Confidential Information of LeadPrimer.

5.3 Each party shall keep in confidence all Confidential Information of the other party obtained prior to or during the Term of this Agreement and shall protect the confidentiality of such information in a manner consistent with the manner in which such party treats its own confidential material, but in no event with less than reasonable care. Without the prior written consent of the other party, a party shall not disclose or make available any portion of the other party's Confidential Information to any person, firm, association, or corporation, or use such Confidential Information, directly or indirectly, except for the performance of this Agreement. The foregoing restrictions shall not apply to Confidential Information that: (a) was known to such party (as evidenced by its written record) or was in the public domain prior to the time obtained by such party; (b) was lawfully disclosed to such party by a third party who did not receive it directly or indirectly from such party and who is under no obligation of secrecy with respect to the Confidential Information; (c) became generally available to the public, by publication or otherwise, through no fault of such party or (d) was developed independently by the receiving party as evidenced by written records without reference to the Confidential Information of the other party. The parties shall take all necessary and appropriate steps in order to ensure that its employees and subcontractors adhere to the provisions of this section. All Confidential Information shall be returned to the disclosing party or destroyed upon receipt by the receiving party of a written request from the disclosing party. The receiving party may disclose the disclosing party's Confidential Information to the extent required by law or legal process, provided, however, the receiving party will (unless prohibited by law or legal process): (a) give the disclosing party prior written notice of such disclosure to afford the disclosing party a reasonable opportunity to appear, object, and obtain a protective order or other appropriate relief regarding such disclosure; (b) use diligent efforts to limit disclosure to that which is legally required; and (c) reasonably cooperate with the disclosing party, at the disclosing party's expense, in its efforts to obtain a protective order or other legally available means of protection.

5.4 Personal Information. To the extent that either party transmits or receives personal information under this Agreement, such party shall comply with all applicable laws, rules, and regulations regarding privacy and the lawful processing of personal information. Each party shall have an obligation to immediately notify the other party if it makes a determination that it can no longer meet compliance obligations under applicable privacy or data protection laws. To the extent that personal data obtained by Licensee under this Agreement is subject to the E.U. General Data Protection Regulation (the "GDPR") or the retained version of the GDPR applicable in the UK (the "UK GDPR", together with the GDPR the "UK/EU GDPR"), each party agrees: (a) that it is a "controller" with respect to such data as defined in the GDPR; (b) to comply with all applicable provisions; and (c) that the Controller-to-Controller Data Processing Addendum is incorporated by reference into these Terms in relation to such personal data. Notwithstanding anything in this Agreement to the contrary, Licensee shall not use any information subject to the UK/EU GDPR unless it is for a purpose that constitutes a "legitimate interest" (including direct marketing) as defined in the applicable UK/EU GDPR, or Licensee has another lawful basis to process such information. Within the LeadPrimer Technology, LeadPrimer may publish a list of persons who have requested that their personal information be removed from LeadPrimer's database. Licensee agrees to review such list on a regular basis (no less frequently than once per month) and to remove from its possession any Licensed Materials Contact records relating to such persons in its possession, unless Licensee has established an independent lawful basis to process such person's personal information. To the extent that any Services may involve LeadPrimer receiving personal data from Licensee that is subject to the UK/EU GDPR, the Controller-to-Processor Data Processing Addendum is incorporated by reference into these Terms and shall set out the status and responsibilities of the parties in relation to such personal data.

5.5 Data Cleansing, Matching, and Related Requests. Licensee acknowledges that, through the use of Integration Tools or otherwise, Licensee may have the opportunity to transmit business contact information to LeadPrimer for purposes of matching, cleansing, or updating records with information from LeadPrimer's database. In the event such information is transmitted to LeadPrimer, LeadPrimer will make commercially reasonable efforts consistent with its research protocols and priorities, to respond to match and clean and append requests by researching and/or verifying business contact information so submitted and supplementing LeadPrimer's commercial database with information LeadPrimer is able to verify. LeadPrimer may also use email deliverability data (such as email "bounce" data) accessible through Licensee's use of LeadPrimer Technology to improve LeadPrimer's database by, for example, eliminating invalid email addresses from the Licensed Materials.

5.6 Related Information. LeadPrimer may access, collect, and use any information from or relating to Licensee and Licensee's use of the Services ("Related Information") for customer and technical support, for regulatory and third party compliance purposes, to protect and enforce LeadPrimer's rights, to monitor compliance with and investigate potential breaches of the terms of this Agreement, and to recommend additional products or services to Licensee. LeadPrimer may share this information with LeadPrimer's partners or affiliates for the same purposes. Licensee grants LeadPrimer and LeadPrimer affiliates the perpetual right to use Related Information for purposes such as to test, develop, improve, and enhance LeadPrimer's products and services, and to create and own derivative works based on Related Information, so long as neither Licensee, Authorized User nor any other individual is identifiable as the source of such information.

6.1 Each party represents and warrants that: (a) it is duly organized and validly existing and authorized to do business in the jurisdictions where it operates; and (b) it has the requisite power and authority to enter this Agreement and entering and complying with its obligations under this Agreement does not violate any legal obligation by which such party is bound.

6.2 Licensee represents and warrants, and covenants that it will not, in connection with this Agreement, including its use of or access to the Services, engage in, encourage, or permit conduct that violates or would violate any applicable law, rule, or regulation or any right of any third party.

6.3 LeadPrimer represents and warrants that it possesses all necessary authority and permissions to provision Licensee with access to the Licensed Materials and LeadPrimer Technology.

7.1 Remedies not Exclusive. No remedy provided in this Agreement shall be deemed exclusive of any other remedy that a party may have at law or in equity unless it is expressly stated herein that such remedy is exclusive.

7.2 Provisional Remedies. Each party recognizes that the unauthorized disclosure of Confidential Information or, as to Licensee, Licensed Materials, may cause irreparable harm to the other party for which monetary damages may be insufficient, and in the event of such disclosure, such other party shall be entitled to seek an injunction, temporary restraining order, or other provisional remedy as appropriate without being required to post bond or other security.

7.3 Liquidated Damages. Licensee acknowledges that the Licensed Materials are for its own use only, and that the disclosure to a third party of Licensed Materials Contacts, or the use of Licensed Materials Contacts for the benefit of or on behalf of any third party, will cause damage to LeadPrimer in an amount that is difficult to quantify. In order to avoid the time and expense of quantifying damages, if Licensee, negligently or intentionally, discloses Licensed Materials Contacts to a third party, permits a third party to access any Licensed Materials Contact records through use of login credentials to LeadPrimer Technology issued to any Authorized User, or uses Licensed Materials Contacts for the benefit of or on behalf of any third party, then LeadPrimer shall be entitled to damages from Licensee in the liquidated amount equal to $2.00 per Licensed Materials Contact record that is so disclosed or $5.00 per Dossier that is so disclosed, used, or made available per third party recipient or beneficiary, as applicable.

8.1 Attorney Fees. In the event of any dispute arising under this Agreement, the prevailing party shall be entitled to recover its reasonable costs and expenses actually incurred in endeavoring to enforce the terms of this Agreement, including reasonable attorney fees.

8.2 Mandatory Arbitration. Except for Litigation Claims (defined below), any dispute, claim, or controversy arising out of or relating to this Agreement, including, without limitation (a) claims relating to the breach, termination, enforcement, interpretation or validity thereof, (b) claims alleging tortious conduct (including negligence) in connection with the negotiation, execution, or performance thereof, or (c) the determination of the scope or applicability of this agreement to arbitrate, shall be settled by arbitration administered by JAMS pursuant to its Comprehensive Arbitration Rules and Procedures and in accordance with the Expedited Procedures in those Rules or pursuant to JAMS' Streamlined Arbitration Rules and Procedures. The arbitration shall be heard by a single arbitrator. The arbitration award shall be final and binding, and such award may be entered in any court having jurisdiction. This section shall not preclude parties from seeking provisional remedies in aid of arbitration from a court of appropriate jurisdiction. The arbitrator shall have the power to award any remedy provided under applicable law, except that the arbitrator shall have no power to award: (a) punitive, exemplary, or multiple damages under any legal theory, except in the event of a party's or its agent's gross negligence or intentional misconduct; (b) mandatory or prohibitory injunctive relief, except for temporary relief in aid of the arbitration or to secure the payment of an award; or (c) any damages in excess of the limits set forth in this section or Section 10 (Limitation of Liability) of this Agreement.

8.3 Class Action Waiver. No party shall commence or seek to prosecute or defend any dispute, controversy, or claim based on any legal theory arising out of or relating to this Agreement, or the breach thereof, other than on an individual, non-class, non-collective action basis. No party shall seek to prosecute or defend any dispute, controversy, or claim arising out of or relating to this Agreement, or the breach thereof, in a representative or private attorney general capacity. The arbitrator shall not have the power to consolidate any arbitration under this Agreement with any other arbitration, absent agreement of all parties involved, or otherwise to deal with any matter on a non-individual, class, collective, representative, or private attorney general basis.

8.4 Litigation Claims. The following claims ("Litigation Claims") shall be litigated and not arbitrated: (a) claims against a party to this Agreement under the provisions involving claims by third parties; (b) claims by a party for the unauthorized use, or the misuse, by the other party of the first party's Confidential Information; (c) claims by LeadPrimerInfo to collect Subscription Fees; and (d) claims for mandatory or prohibitory injunctive relief, except for temporary relief in aid of arbitration or to secure the payment of an arbitration award under this Agreement. The Litigation Claims are not subject to arbitration and are expressly excluded by the parties from arbitration unless otherwise agreed in writing.

9.1 Licensee agrees to indemnify, defend, and hold harmless LeadPrimerInfo and its officers, directors, employees, shareholders, agents, partners, successors, and permitted assigns from and against any and all actual or threatened claims of third parties arising out of or in connection with (a) Licensee's access or use of the Licensed Materials in violation of any law, (b) Licensee's violation of any provision of this Agreement, (c) Licensee's sending of any information, messages, or materials to any Licensed Materials Contact (including, but not limited to, through e-mail, mail, or fax) in violation of any law or the rights of any third party, or (d) the use of any Licensed Materials or LeadPrimerInfo Technology by any third party to whom Licensee has granted access (including access obtained by such third party through use of the usernames and passwords assigned to Licensee and its personnel).

9.2 LeadPrimerInfo shall indemnify Licensee for any damages finally awarded by any court of competent jurisdiction against Licensee in, or for amounts paid by Licensee under a settlement approved by LeadPrimerInfo in writing of, any legal proceeding brought by a third party alleging that the Licensed Materials or LeadPrimerInfo Technology infringes upon or violates the intellectual property rights of any such third party. The foregoing indemnification obligations do not apply if (a) the allegation does not state with specificity that the Services are the basis of the claim against Licensee; (b) a claim against Licensee arises from the use or combination of the Services or any part thereof with software, hardware, data, or processes not provided by LeadPrimerInfo, if the Services or use thereof would not infringe without such combination; or (c) a claim against Licensee arises from Licensee's breach of this Agreement.

9.3 As a condition to any right to indemnification under this Agreement, the indemnified party must (a) promptly give the indemnifying party written notice of the claim or proceeding, (b) give the indemnifying party sole control of the defense and settlement of the claim or proceeding (except that the indemnifying party may not settle any claim or proceeding unless it unconditionally releases the indemnified party of all liability), and (c) give the indemnifying party all reasonable assistance, at the indemnifying party's expense. This section states the indemnifying party's sole liability to, and the indemnified party's exclusive remedy against, the other party for any claim or proceeding subject to indemnification hereunder.

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW AND EXCEPT FOR INSTANCES OF A PARTY'S OR ITS AGENT'S GROSS NEGLIGENCE OR INTENTIONAL MISCONDUCT, IN NO EVENT WILL EITHER PARTY BE LIABLE TO THE OTHER PARTY FOR ANY PUNITIVE, EXEMPLARY, MULTIPLE, INDIRECT, CONSEQUENTIAL, SPECIAL, LOST BUSINESS, LOST OR CORRUPTED DATA, OR LOST PROFITS DAMAGES ARISING FROM OR RELATING TO THIS AGREEMENT, WHETHER FORESEEABLE OR UNFORESEEABLE, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. LICENSEE'S SOLE AND EXCLUSIVE REMEDY FOR ANY UNCURED BREACH BY LEADPRIMER OF ITS OBLIGATIONS UNDER THIS AGREEMENT IS TERMINATION BY WRITTEN NOTICE TO LEADPRIMER, AND REFUND OF A PRORATED PORTION OF THE SUBSCRIPTION FEES THAT LICENSEE HAS PAID. LEADPRIMER'S MAXIMUM LIABILITY TO LICENSEE SHALL BE THE AMOUNTS ACTUALLY PAID TO LEADPRIMER BY LICENSEE UNDER THIS AGREEMENT IN THE TWELVE (12) MONTHS PRECEDING THE EVENT GIVING RISE TO LICENSEE'S CAUSE OF ACTION. EXCEPTING LIABILITY ARISING FROM LICENSEE'S OR ITS AGENT'S GROSS NEGLIGENCE OR INTENTIONAL MISCONDUCT OR LICENSEE'S INDEMNIFICATION OBLIGATIONS HEREUNDER, LICENSEE'S MAXIMUM LIABILITY TO LEADPRIMER HEREUNDER SHALL BE TWO TIMES (2X) THE AMOUNT OF THE SUBSCRIPTION FEE.

EXCEPT FOR ANY EXPRESS REPRESENTATIONS AND WARRANTIES STATED HEREIN, THE LICENSED MATERIALS, LEADPRIMER TECHNOLOGY, AND ANY OTHER SERVICES ARE PROVIDED "AS IS" AND ON AN "AS AVAILABLE" BASIS, AND NEITHER PARTY MAKES ANY ADDITIONAL REPRESENTATION OR WARRANTY OF ANY KIND, WHETHER EXPRESS, IMPLIED (EITHER IN FACT OR BY OPERATION OF LAW), OR STATUTORY, AS TO ANY MATTER WHATSOEVER AND EACH PARTY EXPRESSLY DISCLAIMS ALL IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, QUALITY, ACCURACY, TITLE, AND NON-INFRINGEMENT. NEITHER PARTY WILL HAVE THE RIGHT TO MAKE OR PASS ON ANY REPRESENTATION OR WARRANTY ON BEHALF OF THE OTHER PARTY TO ANY THIRD PARTY.

LEADPRIMER DOES NOT REPRESENT, COVENANT, WARRANT, OR PROMISE THAT ANY OF THE SERVICES MAY BE USED OR RELIED UPON BY LICENSEE OR ANY OTHER PARTY TO COMPLY WITH ANY LAW, RULE, REGULATION, INDUSTRY STANDARD, OR POLICY, NOR THAT ANY OF THE SERVICES WILL RENDER LICENSEE NOR ANY OTHER PARTY COMPLIANT WITH ANY LAW, RULE, REGULATION, INDUSTRY STANDARD, OR POLICY, AND LEADPRIMER EXPRESSLY DISCLAIMS TO THE FULLEST EXTENT PERMISSIBLE BY APPLICABLE LAW ANY SUCH REPRESENTATION, COVENANT, WARRANTY, OR PROMISE. IF AND TO THE EXTENT THAT LICENSEE USES ANY OF THE SERVICES WITH THE INTENTION OF OR FOR THE PURPOSE OF COMPLYING WITH ANY LAW, RULE, REGULATION, INDUSTRY STANDARD, OR POLICY, LICENSEE ACKNOWLEDGES AND AGREES THAT SUCH SERVICES ARE, IN THAT REGARD, PROVIDED "AS IS," AND LICENSEE ASSUMES FULL RESPONSIBILITY FOR ITS COMPLIANCE. LICENSEE AGREES THAT LEADPRIMER SHALL HAVE NO LIABILITY TO LICENSEE FOR LICENSEE'S USE OF OR RELIANCE ON ANY SERVICES FOR SUCH PURPOSES. THIS PARAGRAPH IS NOT INTENDED TO DIMINISH, MODIFY, OR RELEASE ANY EXPRESS REPRESENTATIONS AND WARRANTIES STATED HEREIN.

During the Term of this Agreement and for a period of two (2) years after its expiration or termination, Licensee shall maintain complete and accurate records of Licensee's use of the Licensed Materials and LeadPrimerInfo Technology sufficient to verify compliance with this Agreement. Licensee shall permit LeadPrimerInfo and its auditors, upon reasonable advance notice and during normal business hours, to examine such records and any systems used by Licensee in connection with the Licensed Materials. The scope of any such audit will be limited to verification of Licensee's compliance with the terms of this Agreement. Any audit performed under this paragraph shall be at LeadPrimerInfo's expense, unless the audit uncovers material non-compliance with this Agreement, in which case, Licensee shall reimburse LeadPrimerInfo for its reasonable out-of-pocket expenses incurred in performing such audit.

13.1 Marketing. Licensee hereby authorizes LeadPrimerInfo to use Licensee's name and logo for its marketing efforts unless and until such authorization is revoked in writing.

13.2 Assignment. Either party hereto may assign this Agreement to a successor-in-interest pursuant to an acquisition of such party (whether by merger, stock sale, or asset sale) without the other party's consent, provided however that (a) Licensee's assignment hereof shall be effective only after fourteen (14) days' written notice to LeadPrimerInfo, and (b) Licensee may not assign this agreement to any competitor of LeadPrimerInfo without LeadPrimerInfo's express written consent. No rights or obligations under this Agreement may be assigned or delegated except as provided in this section without the prior written consent of the other party, and any assignment or delegation in violation of this section shall be void.

13.3 Notices. Licensee shall provide an email address for notices under this Agreement. All notices or other communications permitted or required to be given hereunder shall be sent by electronic mail to the email address provided by the other party for such purpose and shall be deemed given when sent. Notices to LeadPrimerInfo shall be sent to legal@LeadPrimerinfo.com. If Licensee fails to provide an email address for notices, LeadPrimerInfo may provide notices hereunder by any means reasonably calculated to provide Licensee with actual notice thereof.

13.4 Currency. All monetary amounts specified in this Agreement are in United States dollars unless otherwise expressly stated.

13.5 Suggestions and Feedback. LeadPrimerInfo shall have a royalty-free, worldwide, transferable, sub-licensable, irrevocable, perpetual license to use or incorporate into the Services any suggestions, enhancement requests, recommendations or other feedback provided by Licensee, including Authorized Users, relating to the operation of the Services provided such information does not include any Licensee Confidential Information.

13.6 Entire Agreement. This Agreement constitutes the entire Agreement of the parties and supersedes all prior communications, understandings, and agreements relating to the subject matter hereof, whether oral or written. Any un-expired subscription set forth in any Ordering Document or agreement between the parties for access to LeadPrimerInfo Services shall be governed by the terms hereof.

13.7 Amendment. LeadPrimerInfo may propose amendments to this Agreement at any time by providing notice of such proposed amendments in a manner permitted hereunder. Such proposed amendments shall be deemed accepted and become part of this Agreement thirty (30) days after the date such notice is given unless Licensee informs LeadPrimerInfo that it does not accept such amendments. In the event Licensee informs LeadPrimerInfo that it does not accept the proposed amendments, the proposed amendments will not take effect and the existing terms will continue in full force and effect. No other modification or claimed waiver of any provision of this Agreement shall be valid except by written amendment signed by authorized representatives of LeadPrimerInfo and Licensee.

13.8 Force Majeure. Neither LeadPrimerInfo nor any of its affiliates will be liable for any delay or failure to perform any obligation under this Agreement where the delay or failure results from any cause beyond its reasonable control, including, but not limited to, acts of God, labor disputes or other industrial disturbances, electrical or power outages, utilities or other telecommunications failures, earthquake, storms or other elements of nature, blockages, embargoes, riots, acts or orders of government, acts of terrorism, or war.

13.9 Export Compliance. The Services and derivatives thereof may be subject to export laws and regulations of the United States and other jurisdictions. LeadPrimerInfo and Licensee each represents that it is not on any U.S. government denied-party list. Licensee will not permit any Authorized User to access or use any Services in a U.S.-embargoed country or region or in violation of any U.S. export law or regulation.

13.10 Unenforceability and Survival. If any provision of this Agreement is held to be unenforceable, then that provision is to be construed either by modifying it to the minimum extent necessary to make it enforceable (if permitted by law) or disregarding it (if not permitted by law), and the rest of this Agreement is to remain in effect as written. Any obligations and duties which by their nature extend beyond the expiration or termination of this Agreement will survive the expiration or termination of this Agreement.

13.11 LeadPrimerInfo Contracting Entity, Governing Law, and Venue. The meaning of LeadPrimerInfo, the law governing this Agreement, and the jurisdiction in which disputes shall be adjudicated are set forth below, based on where the Licensee is domiciled.

If Licensee is domiciled in United States of America or any other country excluding the United Kingdom, Switzerland, and EEA:

The LeadPrimerInfo entity entering this Agreement is: LeadPrimer LLC, a New York limited liability company. Governing law is New York, USA. Courts with exclusive jurisdiction are located in New York, USA. Arbitration Proceeding Location is New York, USA.

These Terms are the entire agreement between You and LeadPrimer with respect to the Services. They supersede all other communications and proposals (whether oral, written, or electronic) between you and LeadPrimer with respect to the Services and govern our relationship. If any provision of these Terms are deemed invalid by a court of competent jurisdiction, the invalidity of such provision shall not affect the validity of the remaining provisions of this Agreement, which shall remain in full force and effect. LeadPrimer's failure to assert any right or provision under this Agreement shall not constitute a waiver of such right or provision.

We may modify or discontinue the Services at any time, in our sole discretion. You agree that, except as otherwise expressly provided in these Terms, there shall be no third-party beneficiaries to these Terms. No waiver of any provision of these Terms shall be deemed a further or continuing waiver of such term or any other term, and LeadPrimer's failure to assert any right or provision under these Terms shall not constitute a waiver of such right or provision. You agree that regardless of any statute or law to the contrary, any claim arising out of or related to the Services must commence within one (1) year after the cause of action accrues. Otherwise, such cause of action is permanently barred.

Notwithstanding the foregoing, this statute of limitations shall not apply to residents of New Jersey.